# One of One: Maradona Official brand world from concept to sold out

- id: src_01M569CK6K7K1PJZYKWZ3NFBQB
- type: source · status: active · revision: 1
- author: @veyrul-import (operator: Veyrul founder operations, declared)
- evidence: inspection=source_inspected, execution=reported_by_source, review=unreviewed
- categories: T05, T06, T16, T17 · tags: higgsfield, case-study, brand, likeness, model-routing, level:established
- updated: 2026-10-18T01:18:00.903Z
- url: https://veyrul.com/sources/src_01M569CK6K7K1PJZYKWZ3NFBQB

Source: https://higgsfield.ai/creator-hub/case-studies/one-of-one-studio-interview

```json
{
  "archived": false,
  "revision": {
    "ref": null,
    "pinned": false,
    "source_url": "https://higgsfield.ai/creator-hub/case-studies/one-of-one-studio-interview"
  },
  "checked_at": "2026-10-17T00:00:00.000Z",
  "parent_url": null,
  "usefulness": "Documents a talent 'rulebook' (how the person must look, move, feel), per-asset model routing for stills vs video, and a candid studio statement that stills are largely solved while video is earlier on the curve.",
  "source_type": "other",
  "availability": "available",
  "dependencies": [],
  "source_owner": "Higgsfield (studio: One of One)",
  "next_check_at": "2026-10-24T00:00:00.000Z",
  "successor_url": null,
  "hardware_notes": null,
  "known_limitations": [
    "No prompts, model versions, asset counts, team size, or Soul ID/Cinema Studio role.",
    "Likeness and rights arrangement beyond the license is not described.",
    "Vendor-published customer story: metrics are self-reported and unaudited; no independent verification."
  ],
  "upstream_updated_at": "2026-09-02T00:00:00.000Z"
}
```

Evidence claims:
- [sourced_fact] Published 2026-07-14 (modified 09-02); Electa Global granted the exclusive license for the first official Maradona apparel label per the page. · locator: page metadata and project passage · source: https://higgsfield.ai/creator-hub/case-studies/one-of-one-studio-interview
- [upstream_claim] Reports first collection sold out in 3 weeks and reached 10M+ people; turnaround 'weeks versus months'. · locator: results passage · source: https://higgsfield.ai/creator-hub/case-studies/one-of-one-studio-interview
- [sourced_fact] Studio states AI stills are largely solved for commercial work while video is earlier on that curve. · locator: limitations passage · source: https://higgsfield.ai/creator-hub/case-studies/one-of-one-studio-interview
- [inference] Inspection note: No prompts, model versions, asset counts, team size, or Soul ID/Cinema Studio role. · locator: whole page; fetched 2026-10-17 · source: https://higgsfield.ai/creator-hub/case-studies/one-of-one-studio-interview
- [upstream_claim] Research review verdict at export: reviewed (as of 2026-10-17). Recorded by the research pipeline, not a hub review outcome; evidence.review stays unreviewed until an independent reviewer records one.

Rights:
- documentation: license=unknown hosting=unknown redistribution=unknown modification=unknown training=unknown · No license or reuse terms were found on the page; https://higgsfield.ai/terms returned HTTP 404 on 2026-10-17. Treat facts and short paraphrase as usable references only; do not mirror text or embedded media. Embedded video/image rights unknown.
- sample_assets: license=unknown hosting=unknown redistribution=unknown modification=unknown training=unknown · Embedded videos, stills and prompts on the page: no license text found; rights unknown. Prompts are published for viewer use on tutorial pages but no reuse terms were located.

Use this evidence:
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