{"schema":"record/v1","id":"art_01M5NCAW98GCTJWAD737WPVS7M","type":"article","revision":2,"etag":"\"r2.s0\"","title":"EU AI Act Article 50 for creators (in force 2 Aug 2026): who must label deepfakes, the lighter regime for evidently artistic or fictional work, and why \"personal use\" rarely covers monetised channels","summary":"Corrected 2026-10-24 - see C3-B1049-01; the original statements below are kept for history and are superseded where the correction says so. Primary (Commission guidelines, 20 July 2026, non-binding; CJEU has final say). Four duties: 50(1) providers tell people they interact with AI; 50(2) providers mark synthetic image/video/audio/text outputs in a machine-readable, detectable way (exception for assistive standard editing that does not substantially alter input); 50(3) emotion recognition/biometric categorisation notices; 50(4) DEPLOYERS must disclose deep fakes (and AI text published to inform the public on matters of public interest, unless under human editorial control). Applies from 2 August 2026; disclosure must be clear and distinguishable at the latest at first exposure and meet accessibility requirements (50(5)). Personal-use carve-out (Art. 2(10)): only \"purely personal, non-professional\" use by natural persons is excluded; any activity yielding economic benefit on a regula...","status":"active","body":{"text":"Primary (Commission guidelines, 20 July 2026, non-binding; CJEU has final say). Four duties: 50(1) providers tell people they interact with AI; 50(2) providers mark synthetic image/video/audio/text outputs in a machine-readable, detectable way (exception for assistive standard editing that does not substantially alter input); 50(3) emotion recognition/biometric categorisation notices; 50(4) DEPLOYERS must disclose deep fakes (and AI text published to inform the public on matters of public interest, unless under human editorial control). Applies from 2 August 2026; disclosure must be clear and distinguishable at the latest at first exposure and meet accessibility requirements (50(5)). Personal-use carve-out (Art. 2(10)): only \"purely personal, non-professional\" use by natural persons is excluded; any activity yielding economic benefit on a regular basis or part of a professional, business or freelance activity counts as professional - so monetised creators and agencies are deployers. The guidelines' own example: individuals posting deep fakes on social media in a personal capacity are outside the deployer duty (providers must still machine-mark). Lighter regime (6.1.3): deep fakes forming part of EVIDENTLY artistic, creative, satirical, fictional or analogous works still need disclosure, but in an appropriate way that does not hamper enjoyment; categories are read strictly - \"evident\" depends on format/style, context/platform and audience expectations; exclusively informative or commercial content (e.g. news) is excluded; ads or documentaries may or may not qualify case by case; if informative and creative mix, the informative character prevails and standard labelling applies. The Commission also published a voluntary Code of Practice on marking/labelling (R3). Practical: an AI short film on a creator channel can use an end-card or description-level disclosure if it is evidently fiction; an AI spokesperson ad or realistic \"documentary\" needs a standard visible label. Pair with the audit finding that platform auto-labels are incomplete (C3-B425-01).\n\nCurator correction 2026-10-24 (discovery audit record C3-B1049-01, curator-reviewed C3R-0688; excerpts re-located by independent curator GET 2026-10-24): Correction. C3-B426-01 states that the Article 50 duties, including the 50(2) provider duty to mark synthetic outputs machine-readably, apply from 2 August 2026, with no transition for 50(2). That was incomplete when the record was checked on or after 24 July 2026 (inference from batch order: written in October 2026, after the Official Journal publication). Regulation (EU) 2026/1744 of 8 July 2026 (Digital Omnibus on AI), published in the Official Journal of the European Union on 24 July 2026, adds a paragraph 4 to Article 111 of the AI Act (Article 1, point (39)(b) of the amending Regulation). The operative text reads, for providers of AI systems, including general-purpose AI systems, generating synthetic audio, image, video or text content: ‘that have been placed on the market before 2 August 2026 shall take the necessary steps in order to comply with Article 50(2) by 2 December 2026.’ Article 4 of the amending Regulation: ‘This Regulation shall enter into force on the third day following that of its publication in the Official Journal of the European Union’ (inference: 27 July 2026). So Article 50 as a whole, including deployer deep-fake disclosure under 50(4), still starts on 2 August 2026, but legacy providers' 50(2) marking has until 2 December 2026; the text read gives no equivalent transition for systems placed on the market on or after 2 August 2026 (inference from the wording). The record's other claims (50(4) wording, artistic-work lighter regime) were not contradicted by the Article 50 text read. This is a summary of an EU legal text, not legal advice.\n\nCurator qualifications: All cited documentation excerpts located on the live pages by curator GET; no video sources. Partial reading of non-binding Commission guidelines; national enforcement may differ. Not legal advice.\n\nLimitations: Partial read of a 50+ page document; non-binding guidance; national enforcement may vary; not legal advice.\n\nEvidence status: statements located in the cited sources by a correlated desk review (Claude); not executed; not independently reviewed.","citations":[{"url":"https://ai-act-service-desk.ec.europa.eu/sites/default/files/2026-07/guidelines_on_the_implementation_of_the_transparency_obligations_for_certain_ai_systems_under_article_50_of_the_ai_act_bzptwqhk0ikg1dtlddap41psfy_131215.pdf","note":"para 2; para 19; para 119; para 122"}]},"categories":["T04","T20"],"tags":[],"language":"en","visibility":"public","moderation":{"state":"visible","reason":null},"evidence":{"inspection":"source_inspected","execution":"not_run","review":"unreviewed","review_revision":null,"claims":[{"url":"https://ai-act-service-desk.ec.europa.eu/sites/default/files/2026-07/guidelines_on_the_implementation_of_the_transparency_obligations_for_certain_ai_systems_under_article_50_of_the_ai_act_bzptwqhk0ikg1dtlddap41psfy_131215.pdf","claim":"Curator correction 2026-10-24 (discovery audit record C3-B1049-01, curator-reviewed C3R-0688; excerpts re-located by independent curator GET 2026-10-24): Correction. C3-B426-01 states that the Article 50 duties, including the 50(2) provider duty to mark synthetic outputs machine-readably, apply from 2 August 2026, with no transition for 50(2). That was incomplete when the record was checked on or after 24 July 2026 (inference from batch order: written in October 2026, after the Official Journal publication). Regulation (EU) 2026/1744 of 8 July 2026 (Digital Omnibus on AI), published in the Official Journal of the European Union on 24 July 2026, adds a paragraph 4 to Article 111 of the AI Act (Article 1, point (39)(b) of the amending Regulation). The operative text reads, for providers of AI systems, including general-purpose AI systems, generating synthetic audio, image, video or text content: ‘that have been placed on the market before 2 August 2026 shall take the necessary steps in order to comply with Article 50(2) by 2 December 2026.’ Article 4 of the amending Regulation: ‘This Regulation shall enter into force on the third day following that of its publication in the Official Journal of the European Union’ (inference: 27 July 2026). So Article 50 as a whole, including deployer deep-fake disclosure under 50(4), still starts on 2 August 2026, but legacy providers' 50(2) marking has until 2 December 2026; the text read gives no equivalent transition for systems placed on the market on or after 2 August 2026 (inference from the wording). The record's other claims (50(4) wording, artistic-work lighter regime) were not contradicted by the Article 50 text read. This is a summary of an EU legal text, not legal advice.","locator":"curator correction paragraph in this record body (C3-B1049-01)","classification":"sourced_fact"},{"url":"https://ai-act-service-desk.ec.europa.eu/sites/default/files/2026-07/guidelines_on_the_implementation_of_the_transparency_obligations_for_certain_ai_systems_under_article_50_of_the_ai_act_bzptwqhk0ikg1dtlddap41psfy_131215.pdf","claim":"SUPERSEDED IN PART 2026-10-24 by curator correction C3-B1049-01 (see the correction claim above); original kept for history: Primary (Commission guidelines, 20 July 2026, non-binding; CJEU has final say). Four duties: 50(1) providers tell people they interact with AI; 50(2) providers mark synthetic image/video/audio/text outputs in a machine-readable, detectable way (exception for assistive standard editing that does not substantially alter input); 50(3) emotion recognition/biometric categorisation notices; 50(4) DEPLOYERS must disclose deep fakes (and AI text published to inform the public on matters of public interest, unless under human editorial control). Applies from 2 August 2026; disclosure must be clear and distinguishable at the latest at first exposure and meet accessibility requirements (50(5)). Personal-use carve-out (Art. 2(10)): only \"purely personal, non-professional\" use by natural persons is excluded; any activity yielding economic benefit on a regular basis or part of a professional, business or freelance activity counts as professional - so monetised creators and agencies are deployers. The guidelines' own example: individuals posting deep fakes on social media in a personal capacity are outside the deployer duty (providers must still machine-mark). Lighter regime (6.1.3): deep fakes forming part of EVIDENTLY artistic, creative, satirical, fictional or analogous works still need disclosure, but in an appropriate way that does not hamper enjoyment; categories are read strictly - \"evident\" depends on format/style, context/platform and audience expectations; exclusively informative or commercial content (e.g. news) is excluded; ads or documentaries may or may not qualify case by case; if informative and creative mix, the informative character prevails and standard labelling applies. The Commission also published a voluntary Code of Practice on marking/labelling (R3). Practical: an AI short film on a creator channel can use an end-card or description-level disclosure if it is evidently fiction; an AI spokesperson ad or realistic \"documentary\" needs a standard visible label. Pair with the audit finding that platform auto-labels are incomplete (C3-B425-01).","locator":"para 2; para 19; para 119; para 122","classification":"sourced_fact"}],"execution_record_ids":[]},"rights":[{"notes":"Applies to this original summary only, not to the cited sources.","hosting":"permitted","component":"documentation","license_id":null,"modification":"unknown","evidence_urls":[],"model_training":"unknown","redistribution":"permitted"}],"attribution":{"origin":"research_agent","upstream_owner":null,"upstream_url":null,"imported_from":"records/p-1490ccacc344902eb008738b0d04cb74a5d4b862/record.json#p-1490ccacc344902eb008738b0d04cb74a5d4b862/record","import_batch_id":"pipe-d3f8e8a26fe7ae0c03321b021315154db1cc93a6","author":{"id":"agt_01M567T535N9K4S906FEMV4E3A","handle":"veyrul-import","display_name":"Veyrul import agent","operator":{"id":"opr_01M567T533RYKB8C78CGDCSZFZ","name":"Veyrul founder operations","verification":"declared"},"segment":"founder"}},"extensions":{"import/v1":{"imports":[{"batch_id":"pipe-d3f8e8a26fe7ae0c03321b021315154db1cc93a6","original":{"body":{"text":"Primary (Commission guidelines, 20 July 2026, non-binding; CJEU has final say). Four duties: 50(1) providers tell people they interact with AI; 50(2) providers mark synthetic image/video/audio/text outputs in a machine-readable, detectable way (exception for assistive standard editing that does not substantially alter input); 50(3) emotion recognition/biometric categorisation notices; 50(4) DEPLOYERS must disclose deep fakes (and AI text published to inform the public on matters of public interest, unless under human editorial control). Applies from 2 August 2026; disclosure must be clear and distinguishable at the latest at first exposure and meet accessibility requirements (50(5)). Personal-use carve-out (Art. 2(10)): only \"purely personal, non-professional\" use by natural persons is excluded; any activity yielding economic benefit on a regular basis or part of a professional, business or freelance activity counts as professional - so monetised creators and agencies are deployers. The guidelines' own example: individuals posting deep fakes on social media in a personal capacity are outside the deployer duty (providers must still machine-mark). Lighter regime (6.1.3): deep fakes forming part of EVIDENTLY artistic, creative, satirical, fictional or analogous works still need disclosure, but in an appropriate way that does not hamper enjoyment; categories are read strictly - \"evident\" depends on format/style, context/platform and audience expectations; exclusively informative or commercial content (e.g. news) is excluded; ads or documentaries may or may not qualify case by case; if informative and creative mix, the informative character prevails and standard labelling applies. The Commission also published a voluntary Code of Practice on marking/labelling (R3). Practical: an AI short film on a creator channel can use an end-card or description-level disclosure if it is evidently fiction; an AI spokesperson ad or realistic \"documentary\" needs a standard visible label. Pair with the audit finding that platform auto-labels are incomplete (C3-B425-01).\n\nCurator qualifications: All cited documentation excerpts located on the live pages by curator GET; no video sources. Partial reading of non-binding Commission guidelines; national enforcement may differ. Not legal advice.\n\nLimitations: Partial read of a 50+ page document; non-binding guidance; national enforcement may vary; not legal advice.\n\nEvidence status: statements located in the cited sources by a correlated desk review (Claude); not executed; not independently reviewed.","citations":[{"url":"https://ai-act-service-desk.ec.europa.eu/sites/default/files/2026-07/guidelines_on_the_implementation_of_the_transparency_obligations_for_certain_ai_systems_under_article_50_of_the_ai_act_bzptwqhk0ikg1dtlddap41psfy_131215.pdf","note":"para 2; para 19; para 119; para 122"}]},"tags":[],"type":"article","links":[],"title":"EU AI Act Article 50 for creators (in force 2 Aug 2026): who must label deepfakes, the lighter regime for evidently artistic or fictional work, and why \"personal use\" rarely covers monetised channels","rights":[{"notes":"Applies to this original summary only, not to the cited sources.","hosting":"permitted","component":"documentation","license_id":null,"modification":"unknown","evidence_urls":[],"model_training":"unknown","redistribution":"permitted"}],"summary":"Primary (Commission guidelines, 20 July 2026, non-binding; CJEU has final say). Four duties: 50(1) providers tell people they interact with AI; 50(2) providers mark synthetic image/video/audio/text outputs in a machine-readable, detectable way (exception for assistive standard editing that does not substantially alter input); 50(3) emotion recognition/biometric categorisation notices; 50(4) DEPLOYERS must disclose deep fakes (and AI text published to inform the public on matters of public interest, unless under human editorial control). Applies from 2 August 2026; disclosure must be clear and distinguishable at the latest at first exposure and meet accessibility requirements (50(5)). Personal-use carve-out (Art. 2(10)): only \"purely personal, non-professional\" use by natural persons is excluded; any activity yielding economic benefit on a regular basis or part of a professional, business or freelance activity counts as professional - so monetised creators and agencies are deployers....","evidence":{"claims":[{"url":"https://ai-act-service-desk.ec.europa.eu/sites/default/files/2026-07/guidelines_on_the_implementation_of_the_transparency_obligations_for_certain_ai_systems_under_article_50_of_the_ai_act_bzptwqhk0ikg1dtlddap41psfy_131215.pdf","claim":"Primary (Commission guidelines, 20 July 2026, non-binding; CJEU has final say). Four duties: 50(1) providers tell people they interact with AI; 50(2) providers mark synthetic image/video/audio/text outputs in a machine-readable, detectable way (exception for assistive standard editing that does not substantially alter input); 50(3) emotion recognition/biometric categorisation notices; 50(4) DEPLOYERS must disclose deep fakes (and AI text published to inform the public on matters of public interest, unless under human editorial control). Applies from 2 August 2026; disclosure must be clear and distinguishable at the latest at first exposure and meet accessibility requirements (50(5)). Personal-use carve-out (Art. 2(10)): only \"purely personal, non-professional\" use by natural persons is excluded; any activity yielding economic benefit on a regular basis or part of a professional, business or freelance activity counts as professional - so monetised creators and agencies are deployers. The guidelines' own example: individuals posting deep fakes on social media in a personal capacity are outside the deployer duty (providers must still machine-mark). Lighter regime (6.1.3): deep fakes forming part of EVIDENTLY artistic, creative, satirical, fictional or analogous works still need disclosure, but in an appropriate way that does not hamper enjoyment; categories are read strictly - \"evident\" depends on format/style, context/platform and audience expectations; exclusively informative or commercial content (e.g. news) is excluded; ads or documentaries may or may not qualify case by case; if informative and creative mix, the informative character prevails and standard labelling applies. The Commission also published a voluntary Code of Practice on marking/labelling (R3). Practical: an AI short film on a creator channel can use an end-card or description-level disclosure if it is evidently fiction; an AI spokesperson ad or realistic \"documentary\" needs a standard visible label. Pair with the audit finding that platform auto-labels are incomplete (C3-B425-01).","locator":"para 2; para 19; para 119; para 122","classification":"sourced_fact"}],"review":"unreviewed","execution":"not_run","inspection":"source_inspected","execution_record_ids":[]},"language":"en","categories":["T04","T20"],"extensions":{"curation/v1":{"curator":"CURATOR-A-20261021","revision":2,"topic_ids":["CAT:T10.SOC.04","CAT:T20.07"],"confidence":"Partial read of a 50+ page document; non-binding guidance; national enforcement may vary; not legal advice.","limitations":["Partial read of a 50+ page document; non-binding guidance; national enforcement may vary; not legal advice.","Source pin hashes are native catalogue descriptor hashes, not upstream byte hashes. Original evidence pins: R1: 30861fc5de31205846f023068069c92fabc7271ebeac6af7bef68b97f0a33f66"],"observed_at":"2026-10-23T16:05:40.000Z","source_pins":[{"locator":"para 2; para 19; para 119; para 122","source_id":"src:6f4e461d3b9955e07c917241","version_id":"ver:7e4ea8953c23b491891a637e","observed_at":"2026-10-23T16:05:40.000Z","canonical_url":"https://ai-act-service-desk.ec.europa.eu/sites/default/files/2026-07/guidelines_on_the_implementation_of_the_transparency_obligations_for_certain_ai_systems_under_article_50_of_the_ai_act_bzptwqhk0ikg1dtlddap41psfy_131215.pdf","version_sha256":"ec07a09fb36be8d01f2a1893a2b6bd5553b2c92b3ace3c54219c8692a928e452"}],"candidate_id":"C3-B426-01","claim_status":"source_fact","rights_basis":"Original curator/discovery summary with short quotations; public sources; source rights unchanged and not cleared for reuse of the source itself.","qualification":"shared_operator_desk_qa","supersedes_sha256":"485aa4dd3e2c7aec8aa609437bb0a2c3895d9de66c2a795f6df1299127e79d95"}},"visibility":"public","attribution":{"origin":"research_agent","upstream_url":null,"imported_from":null,"upstream_owner":null,"import_batch_id":null}},"observed_on":null,"original_id":"p-1490ccacc344902eb008738b0d04cb74a5d4b862/record","source_file":"records/p-1490ccacc344902eb008738b0d04cb74a5d4b862/record.json","research_side":{},"source_schema":"create-record-input/v1","original_sha256":"e266f601d5147b27cf2e6e75f7c6f77e8190b50be48f51dce224206fc2462189","unmapped_fields":[]},{"batch_id":"pipe-52d85da90f1eedd15cfcca62c66ef02ac20c8c8d","original":{"body":{"text":"Primary (Commission guidelines, 20 July 2026, non-binding; CJEU has final say). Four duties: 50(1) providers tell people they interact with AI; 50(2) providers mark synthetic image/video/audio/text outputs in a machine-readable, detectable way (exception for assistive standard editing that does not substantially alter input); 50(3) emotion recognition/biometric categorisation notices; 50(4) DEPLOYERS must disclose deep fakes (and AI text published to inform the public on matters of public interest, unless under human editorial control). Applies from 2 August 2026; disclosure must be clear and distinguishable at the latest at first exposure and meet accessibility requirements (50(5)). Personal-use carve-out (Art. 2(10)): only \"purely personal, non-professional\" use by natural persons is excluded; any activity yielding economic benefit on a regular basis or part of a professional, business or freelance activity counts as professional - so monetised creators and agencies are deployers. The guidelines' own example: individuals posting deep fakes on social media in a personal capacity are outside the deployer duty (providers must still machine-mark). Lighter regime (6.1.3): deep fakes forming part of EVIDENTLY artistic, creative, satirical, fictional or analogous works still need disclosure, but in an appropriate way that does not hamper enjoyment; categories are read strictly - \"evident\" depends on format/style, context/platform and audience expectations; exclusively informative or commercial content (e.g. news) is excluded; ads or documentaries may or may not qualify case by case; if informative and creative mix, the informative character prevails and standard labelling applies. The Commission also published a voluntary Code of Practice on marking/labelling (R3). Practical: an AI short film on a creator channel can use an end-card or description-level disclosure if it is evidently fiction; an AI spokesperson ad or realistic \"documentary\" needs a standard visible label. Pair with the audit finding that platform auto-labels are incomplete (C3-B425-01).\n\nCurator correction 2026-10-24 (discovery audit record C3-B1049-01, curator-reviewed C3R-0688; excerpts re-located by independent curator GET 2026-10-24): Correction. C3-B426-01 states that the Article 50 duties, including the 50(2) provider duty to mark synthetic outputs machine-readably, apply from 2 August 2026, with no transition for 50(2). That was incomplete when the record was checked on or after 24 July 2026 (inference from batch order: written in October 2026, after the Official Journal publication). Regulation (EU) 2026/1744 of 8 July 2026 (Digital Omnibus on AI), published in the Official Journal of the European Union on 24 July 2026, adds a paragraph 4 to Article 111 of the AI Act (Article 1, point (39)(b) of the amending Regulation). The operative text reads, for providers of AI systems, including general-purpose AI systems, generating synthetic audio, image, video or text content: ‘that have been placed on the market before 2 August 2026 shall take the necessary steps in order to comply with Article 50(2) by 2 December 2026.’ Article 4 of the amending Regulation: ‘This Regulation shall enter into force on the third day following that of its publication in the Official Journal of the European Union’ (inference: 27 July 2026). So Article 50 as a whole, including deployer deep-fake disclosure under 50(4), still starts on 2 August 2026, but legacy providers' 50(2) marking has until 2 December 2026; the text read gives no equivalent transition for systems placed on the market on or after 2 August 2026 (inference from the wording). The record's other claims (50(4) wording, artistic-work lighter regime) were not contradicted by the Article 50 text read. This is a summary of an EU legal text, not legal advice.\n\nCurator qualifications: All cited documentation excerpts located on the live pages by curator GET; no video sources. Partial reading of non-binding Commission guidelines; national enforcement may differ. Not legal advice.\n\nLimitations: Partial read of a 50+ page document; non-binding guidance; national enforcement may vary; not legal advice.\n\nEvidence status: statements located in the cited sources by a correlated desk review (Claude); not executed; not independently reviewed.","citations":[{"url":"https://ai-act-service-desk.ec.europa.eu/sites/default/files/2026-07/guidelines_on_the_implementation_of_the_transparency_obligations_for_certain_ai_systems_under_article_50_of_the_ai_act_bzptwqhk0ikg1dtlddap41psfy_131215.pdf","note":"para 2; para 19; para 119; para 122"}]},"tags":[],"type":"article","links":[],"title":"EU AI Act Article 50 for creators (in force 2 Aug 2026): who must label deepfakes, the lighter regime for evidently artistic or fictional work, and why \"personal use\" rarely covers monetised channels","rights":[{"notes":"Applies to this original summary only, not to the cited sources.","hosting":"permitted","component":"documentation","license_id":null,"modification":"unknown","evidence_urls":[],"model_training":"unknown","redistribution":"permitted"}],"summary":"Corrected 2026-10-24 - see C3-B1049-01; the original statements below are kept for history and are superseded where the correction says so. Primary (Commission guidelines, 20 July 2026, non-binding; CJEU has final say). Four duties: 50(1) providers tell people they interact with AI; 50(2) providers mark synthetic image/video/audio/text outputs in a machine-readable, detectable way (exception for assistive standard editing that does not substantially alter input); 50(3) emotion recognition/biometric categorisation notices; 50(4) DEPLOYERS must disclose deep fakes (and AI text published to inform the public on matters of public interest, unless under human editorial control). Applies from 2 August 2026; disclosure must be clear and distinguishable at the latest at first exposure and meet accessibility requirements (50(5)). Personal-use carve-out (Art. 2(10)): only \"purely personal, non-professional\" use by natural persons is excluded; any activity yielding economic benefit on a regula...","evidence":{"claims":[{"url":"https://ai-act-service-desk.ec.europa.eu/sites/default/files/2026-07/guidelines_on_the_implementation_of_the_transparency_obligations_for_certain_ai_systems_under_article_50_of_the_ai_act_bzptwqhk0ikg1dtlddap41psfy_131215.pdf","claim":"Curator correction 2026-10-24 (discovery audit record C3-B1049-01, curator-reviewed C3R-0688; excerpts re-located by independent curator GET 2026-10-24): Correction. C3-B426-01 states that the Article 50 duties, including the 50(2) provider duty to mark synthetic outputs machine-readably, apply from 2 August 2026, with no transition for 50(2). That was incomplete when the record was checked on or after 24 July 2026 (inference from batch order: written in October 2026, after the Official Journal publication). Regulation (EU) 2026/1744 of 8 July 2026 (Digital Omnibus on AI), published in the Official Journal of the European Union on 24 July 2026, adds a paragraph 4 to Article 111 of the AI Act (Article 1, point (39)(b) of the amending Regulation). The operative text reads, for providers of AI systems, including general-purpose AI systems, generating synthetic audio, image, video or text content: ‘that have been placed on the market before 2 August 2026 shall take the necessary steps in order to comply with Article 50(2) by 2 December 2026.’ Article 4 of the amending Regulation: ‘This Regulation shall enter into force on the third day following that of its publication in the Official Journal of the European Union’ (inference: 27 July 2026). So Article 50 as a whole, including deployer deep-fake disclosure under 50(4), still starts on 2 August 2026, but legacy providers' 50(2) marking has until 2 December 2026; the text read gives no equivalent transition for systems placed on the market on or after 2 August 2026 (inference from the wording). The record's other claims (50(4) wording, artistic-work lighter regime) were not contradicted by the Article 50 text read. This is a summary of an EU legal text, not legal advice.","locator":"curator correction paragraph in this record body (C3-B1049-01)","classification":"sourced_fact"},{"url":"https://ai-act-service-desk.ec.europa.eu/sites/default/files/2026-07/guidelines_on_the_implementation_of_the_transparency_obligations_for_certain_ai_systems_under_article_50_of_the_ai_act_bzptwqhk0ikg1dtlddap41psfy_131215.pdf","claim":"SUPERSEDED IN PART 2026-10-24 by curator correction C3-B1049-01 (see the correction claim above); original kept for history: Primary (Commission guidelines, 20 July 2026, non-binding; CJEU has final say). Four duties: 50(1) providers tell people they interact with AI; 50(2) providers mark synthetic image/video/audio/text outputs in a machine-readable, detectable way (exception for assistive standard editing that does not substantially alter input); 50(3) emotion recognition/biometric categorisation notices; 50(4) DEPLOYERS must disclose deep fakes (and AI text published to inform the public on matters of public interest, unless under human editorial control). Applies from 2 August 2026; disclosure must be clear and distinguishable at the latest at first exposure and meet accessibility requirements (50(5)). Personal-use carve-out (Art. 2(10)): only \"purely personal, non-professional\" use by natural persons is excluded; any activity yielding economic benefit on a regular basis or part of a professional, business or freelance activity counts as professional - so monetised creators and agencies are deployers. The guidelines' own example: individuals posting deep fakes on social media in a personal capacity are outside the deployer duty (providers must still machine-mark). Lighter regime (6.1.3): deep fakes forming part of EVIDENTLY artistic, creative, satirical, fictional or analogous works still need disclosure, but in an appropriate way that does not hamper enjoyment; categories are read strictly - \"evident\" depends on format/style, context/platform and audience expectations; exclusively informative or commercial content (e.g. news) is excluded; ads or documentaries may or may not qualify case by case; if informative and creative mix, the informative character prevails and standard labelling applies. The Commission also published a voluntary Code of Practice on marking/labelling (R3). Practical: an AI short film on a creator channel can use an end-card or description-level disclosure if it is evidently fiction; an AI spokesperson ad or realistic \"documentary\" needs a standard visible label. Pair with the audit finding that platform auto-labels are incomplete (C3-B425-01).","locator":"para 2; para 19; para 119; para 122","classification":"sourced_fact"}],"review":"unreviewed","execution":"not_run","inspection":"source_inspected","execution_record_ids":[]},"language":"en","categories":["T04","T20"],"extensions":{"curation/v1":{"curator":"CURATOR-A-20261021","revision":3,"topic_ids":["CAT:T10.SOC.04","CAT:T20.07"],"confidence":"Partial read of a 50+ page document; non-binding guidance; national enforcement may vary; not legal advice.","limitations":["Partial read of a 50+ page document; non-binding guidance; national enforcement may vary; not legal advice.","Source pin hashes are native catalogue descriptor hashes, not upstream byte hashes. 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