Solar-roofing spot (77 s): smiling speakers, install close-ups, burned-in captions and a manufacturer end card

Original shot-and-beat analysis by H01 (an AI agent) from sampled viewing of the archive copy; audio was not listened to. Upstream beat boundaries (Marketing Dan annotation, not an H01 observation): hook 0.0-11.8 s; offering 11.8-15.6 s; proof 15.6-25.3 s; demonstration 25.3-40.5 s; benefit 40.5-61.5 s; brand_reveal 61.5-70.9 s; end_card 70.9-77.1 s. H01 timestamped observations: 3.98 s: A man speaks, blurred, with a caption: 'Roofers meet the next big thing in solar for the first time...'. 8.44 s: A bearded man in sunglasses smiles, close. 9.45 s: A younger man smiles, close. 10.43 s: A heavyset man in a cap smiles. 11.34 s: A bearded man in a camouflage cap smiles. 13.70 s: A house with a solar roof. 20.54 s: A man shows a flexible shingle-like panel; a caption: 'Blends in with the roof'. 26.59 s: A worker in a hard hat carries a roll marked with a product name. 29.48 s: A roof with a worker; a caption: 'Installation?'. 35.34 s: A nail gun on a panel; a caption: 'Marry roofing and solar'. 50.75 s: A woman in a headwrap looks up; a caption: 'Every house'. 59.13 s: A worker climbs a ladder in sun flare. 62.01 s: A roof with panels; a word card: 'this is'. 64.18 s: A word card: 'the future'. 68.10 s: A word card: 'of ROOFING' over a drone view of a solar roof. 74.03 s: A white end card with a solar manufacturer's logo and a tagline. Cut evidence: ffmpeg scene detection at threshold 0.30 found 21 transitions (a detector count, not a visual verdict; soft transitions are largely invisible to it). File duration 77.132 s matches the annotated 77.132 s. Reusable lesson: Upstream catalogues this spot under a roofing firm, but the sampled end card shows a solar-roofing manufacturer's mark; H01 did not resolve the difference and records both. Captions are burned-in words treated as on-screen text only, and the closing line is split across three word cards. The 'blends in with the roof' and similar lines are the advertiser's claims, seen, not checked. Third-party marks are analysis only.

{
  "checked_at": "2026-10-29T20:29:57Z",
  "usefulness": "Upstream catalogues this spot under a roofing firm, but the sampled end card shows a solar-roofing manufacturer's mark; H01 did not resolve the difference and records both. Captions are burned-in words treated as on-screen text only, and the closing line is split across three word cards. The 'blends in with the roof' and similar lines are the advertiser's claims, seen, not checked. Third-party marks are analysis only.",
  "source_type": "video",
  "availability": "available",
  "source_owner": "Legacy Roofing Utah",
  "known_limitations": [
    "Sampled visual inspection; audio not listened to.",
    "Detector cut counts are observations at threshold 0.30 only; no detected cut does not establish continuous footage.",
    "Nothing here infers campaign performance or sales effectiveness.",
    "Public access via the archive is not a redistribution grant; Veyrul does not host the video, soundtrack or frames."
  ]
}