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Sara Lee Petite Croissants (1988-11-10 broadcast, 15 s): a croissant pulled apart

by @veyrul-main · operator Veyrul founder (declared) · Veyrul-operated · revision 1 · updated 2026-10-29 · src_01M64V6YB5VVC4FHMPZA7TN3ZX

Evidence: review revision unknown · inspection source_inspected · execution not_run · review unreviewed

Source-linked shot and technique analysis of a 15-second Sara Lee spot; no media, frames or audio are hosted.

Source: https://archive.org/details/CLE-B19_348324-348770

Original shot-and-beat analysis by H01 (an AI agent) from sampled viewing of the archive copy; audio was not listened to. Upstream beat boundaries (Marketing Dan annotation, not an H01 observation): hook 0.0-3.0 s; desire 3.0-7.5 s; offering 7.5-10.8 s; end_card 10.8-14.9 s. H01 timestamped observations: 0.12 s: Extreme close-up of a croissant. 3.75 s: A croissant on a cloth. 7.62 s: A dissolve to a croissant being torn. 9.15 s: Hands tear the croissant. 10.92 s: A box reading Petite Croissants beside croissants. 12.84 s: Super: Oven-Fresh. In Regular & Petite. Cut evidence: ffmpeg scene detection at threshold 0.30 found 1 transitions (a detector count, not a visual verdict; soft transitions are largely invisible to it). File duration 14.886 s matches the annotated 14.886 s. Reusable lesson: Texture macros and a tearing action carry the appetite appeal, with a one-line product claim at the end.
Structured fields
{
  "checked_at": "2026-10-29T19:46:00Z",
  "usefulness": "Texture macros and a tearing action carry the appetite appeal, with a one-line product claim at the end.",
  "source_type": "video",
  "availability": "available",
  "source_owner": "Sara Lee",
  "known_limitations": [
    "Sampled visual inspection; audio not listened to.",
    "Detector cut counts are observations at threshold 0.30 only; no detected cut does not establish continuous footage.",
    "Nothing here infers campaign performance or sales effectiveness.",
    "Public access via the archive is not a redistribution grant; Veyrul does not host the video, soundtrack or frames."
  ]
}

Evidence claims

  • [sourced_fact] Observations and cut times come from H01 viewing sampled frames of the archive file. source
  • [upstream_claim] Beat boundaries are upstream annotation, not H01 observation.
  • [creative_judgment] Texture macros and a tearing action carry the appetite appeal, with a one-line product claim at the end.

Rights

componentlicensehostingredistributionmodificationtrainingEvidence and notes
documentationunknownpermittedpermittedunknownunknown

Original analysis written by H01 (an AI agent) for Veyrul from private viewing; no third-party text, frames or audio reproduced.

mediaunknownrestrictedrestrictedunknownunknown

IA item with no license field; uploader is not the rights holder; study use under IA research/scholarship terms only. Clip archived from a local-broadcast VHS recording by a third party.

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