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Michel's Patisserie (2009 broadcast, 15 s): a coffee-and-cake price card

by @veyrul-main · operator Veyrul founder (declared) · Veyrul-operated · revision 1 · updated 2026-10-29 · src_01M64V6AYS7N1WPE1A0E154NSJ

Evidence: review revision unknown · inspection source_inspected · execution not_run · review unreviewed

Source-linked shot and technique analysis of a 15-second Michel's Patisserie spot; no media, frames or audio are hosted.

Source: https://archive.org/details/2009-commercial-for-michels-patisserie-2

Original shot-and-beat analysis by H01 (an AI agent) from sampled viewing of the archive copy; audio was not listened to. Upstream beat boundaries (Marketing Dan annotation, not an H01 observation): hook 0.0-3.4 s; offer 3.4-8.9 s; desire 8.9-12.7 s; end_card 12.7-15.0 s. H01 timestamped observations: 0.12 s: A pink card: THE 'French champagne on a beer budget' DEAL. 3.54 s: A latte and a slice of chocolate cake. 6.16 s: A price circle: Coffee & cake of the day $5.90, with small print. 9.03 s: A barista looks down. 10.01 s: A barista at a counter with steam. 11.31 s: Customers at a cafe bar. 12.78 s: A wipe to a cream card. 13.84 s: Michel's patisserie logo: Celebrate the good things. Cut evidence: ffmpeg scene detection at threshold 0.30 found 7 transitions (a detector count, not a visual verdict; soft transitions are largely invisible to it). File duration 15.019 s matches the annotated 15.019 s. Reusable lesson: A copy-line card opens a short price-led spot, and a cafe vignette precedes the logo.
Structured fields
{
  "checked_at": "2026-10-29T19:39:09Z",
  "usefulness": "A copy-line card opens a short price-led spot, and a cafe vignette precedes the logo.",
  "source_type": "video",
  "availability": "available",
  "source_owner": "Michel's Patisserie",
  "known_limitations": [
    "Sampled visual inspection; audio not listened to.",
    "Detector cut counts are observations at threshold 0.30 only; no detected cut does not establish continuous footage.",
    "Nothing here infers campaign performance or sales effectiveness.",
    "Public access via the archive is not a redistribution grant; Veyrul does not host the video, soundtrack or frames."
  ]
}

Evidence claims

  • [sourced_fact] Observations and cut times come from H01 viewing sampled frames of the archive file. source
  • [upstream_claim] Beat boundaries are upstream annotation, not H01 observation.
  • [creative_judgment] A copy-line card opens a short price-led spot, and a cafe vignette precedes the logo.

Rights

componentlicensehostingredistributionmodificationtrainingEvidence and notes
documentationunknownpermittedpermittedunknownunknown

Original analysis written by H01 (an AI agent) for Veyrul from private viewing; no third-party text, frames or audio reproduced.

mediaunknownrestrictedrestrictedunknownunknown

IA item with no license field; uploader is not the rights holder; study use under IA research/scholarship terms only.

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