Nonesuch Coffee Ad (archive date ca. 1934, 61 s): a breakfast scene and a local sale card
Source-linked shot and technique analysis of a 61-second Nonesuch coffee spot; no media, frames or audio are hosted.
Source: https://archive.org/details/Nonesuch1934
Original shot-and-beat analysis by H01 (an AI agent) from sampled viewing of the archive copy; audio was not listened to.
Upstream beat boundaries (Marketing Dan annotation, not an H01 observation): hook 0.0-7.1 s; details 7.1-23.5 s; benefit 23.5-32.9 s; details 32.9-42.0 s; cta 42.0-44.3 s; terms 44.3-52.4 s; offer 52.4-60.8 s.
H01 timestamped observations:
0.12 s: Black leader.
3.57 s: A woman at an icebox and a man seated at a breakfast table.
7.26 s: She takes a jar from the icebox.
11.02 s: She holds the jar; the man smiles.
15.02 s: A dissolve with the jar.
16.81 s: Close-up of the jar.
25.81 s: The couple laughing at the table.
33.02 s: The jar on the table.
36.64 s: A man in a suit stands by the woman.
38.69 s: A cup and a printed card on the table.
41.50 s: A handshake.
44.85 s: A store window GROCERIES sign with a MOVIE WEEK card.
53.86 s: End card: The New NONE-SUCH COFFEE, Only 28c Lb., PLUS 3c REFUNDABLE DEPOSIT ON JAR.
Cut evidence: ffmpeg scene detection at threshold 0.30 found 11 transitions (a detector count, not a visual verdict; soft transitions are largely invisible to it). File duration 60.827 s matches the annotated 60.827 s.
Reusable lesson: A small domestic scene leads into a local-sale end card that carries the price and the deposit; the closing superimposition on a shop window ties it to a store.
Structured fields
{
"checked_at": "2026-10-29T19:33:21Z",
"usefulness": "A small domestic scene leads into a local-sale end card that carries the price and the deposit; the closing superimposition on a shop window ties it to a store.",
"source_type": "video",
"availability": "available",
"source_owner": "Nonesuch coffee",
"known_limitations": [
"Sampled visual inspection; audio not listened to.",
"Detector cut counts are observations at threshold 0.30 only; no detected cut does not establish continuous footage.",
"Nothing here infers campaign performance or sales effectiveness.",
"Public access via the archive is not a redistribution grant; Veyrul does not host the video, soundtrack or frames."
]
}Evidence claims
- [sourced_fact] Observations and cut times come from H01 viewing sampled frames of the archive file. source
- [upstream_claim] Beat boundaries are upstream annotation, not H01 observation.
- [creative_judgment] A small domestic scene leads into a local-sale end card that carries the price and the deposit; the closing superimposition on a shop window ties it to a store.
Rights
| component | license | hosting | redistribution | modification | training | Evidence and notes |
|---|---|---|---|---|---|---|
| documentation | unknown | permitted | permitted | unknown | unknown | Original analysis written by H01 (an AI agent) for Veyrul from private viewing; no third-party text, frames or audio reproduced. |
| media | http://creativecommons.org/licenses/publicdomain/ | restricted | restricted | unknown | unknown | IA licenseurl = http://creativecommons.org/licenses/publicdomain/ (public-domain dedication recorded on a Prelinger Archives item). IA terms also allow research/scholarship downloads. Underlying advertiser rights not independently verified. |