Häagen-Dazs advert (1999, 31 s): a subtitled terrace conversation and a perfect-ice-cream sting

Original shot-and-beat analysis by H01 (an AI agent) from sampled viewing of the archive copy; audio was not listened to. Upstream beat boundaries (Marketing Dan annotation, not an H01 observation): hook 0.0-4.2 s; desire 4.2-12.4 s; desire 12.4-21.6 s; problem 21.6-27.0 s; benefit 27.0-29.5 s; end_card 29.5-31.5 s. H01 timestamped observations: 0.12 s: Woman eats ice cream from a tub on a sunlit terrace. 2.12 s: Wide: an elderly man and the woman at a table. 4.32 s: Burned-in subtitle at the foot reads a question. 5.76 s: Close-up of the older man's face. 10.68 s: Close-up of an aged hand turning a ring. 14.72 s: Bright white flare transition. 16.02 s: A smiling blonde woman in close-up. 16.80 s: Fantasy-style bedroom pillow fight. 18.55 s: Candlelit dinner table. 20.40 s: Bath scene with a bubble hat. 24.56 s: Close-up of the older man's face, a subtitle below. 27.16 s: Product tub on a stone table with the end line. Cut evidence: ffmpeg scene detection at threshold 0.30 found 11 transitions (a detector count, not a visual verdict; soft transitions are largely invisible to it). File duration 31.488 s matches the annotated 31.488 s. Reusable lesson: Burned-in subtitles carry the lines and the closing line (whether they match the spoken audio was not checked); a bright flare flips a terrace scene into a fantasy montage, then a stern close-up returns to the real scene.

{
  "checked_at": "2026-10-29T19:14:04Z",
  "usefulness": "Burned-in subtitles carry the lines and the closing line (whether they match the spoken audio was not checked); a bright flare flips a terrace scene into a fantasy montage, then a stern close-up returns to the real scene.",
  "source_type": "video",
  "availability": "available",
  "source_owner": "Haagen-Dazs",
  "known_limitations": [
    "Sampled visual inspection; audio not listened to.",
    "Detector cut counts are observations at threshold 0.30 only; no detected cut does not establish continuous footage.",
    "Nothing here infers campaign performance or sales effectiveness.",
    "Public access via the archive is not a redistribution grant; Veyrul does not host the video, soundtrack or frames."
  ]
}