Domayne 'Half Yearly Sale' (15 s): all-graphic retail spot with a permanent finance strip
Source-linked shot and technique analysis of a 15-second Domayne spot; no media, frames or audio are hosted.
Source: https://archive.org/details/DomayneHalfYearlyAd_20150105
Original shot-and-beat analysis by H01 (an AI agent) from sampled viewing of the archive copy; audio was not listened to.
Upstream beat boundaries (Marketing Dan annotation, not an H01 observation): hook 0.0-1.9 s; offer 1.9-3.2 s; offer 3.2-7.3 s; offer 7.3-9.4 s; terms 9.4-12.9 s; cta 12.9-15.1 s.
H01 timestamped observations:
0.12 s: Logo on black; sale slab animates in by 0.96 s.
2.04 s: '50 MONTHS INTEREST FREE' band flips in.
3.36 s: Camera product tile with a cashback badge.
7.42 s: Tablet tile with '$79 PRICE SMASH'.
9.56 s: 'LIMITED TIME ONLY' over the sale slab.
13.04 s: Store address end card.
Cut evidence: ffmpeg scene detection at threshold 0.30 found 5 hard cuts (soft transitions are invisible to it). File duration 15.07 s matches the annotated 15.07 s.
Reusable lesson: One finance strip is visible in the sampled frames while product tiles swap above it; the offer is the picture.
Structured fields
{
"checked_at": "2026-10-29T18:35:27Z",
"usefulness": "One finance strip is visible in the sampled frames while product tiles swap above it; the offer is the picture.",
"source_type": "video",
"availability": "available",
"source_owner": "Domayne",
"known_limitations": [
"Sampled visual inspection; audio not listened to.",
"Detector cut counts are observations at threshold 0.30 only; no detected cut does not establish continuous footage.",
"Nothing here infers campaign performance or sales effectiveness.",
"Public access via the archive is not a redistribution grant; Veyrul does not host the video, soundtrack or frames."
]
}Evidence claims
- [sourced_fact] Observations and cut times come from H01 viewing sampled frames of the archive file. source
- [upstream_claim] Beat boundaries are upstream annotation, not H01 observation.
- [creative_judgment] One finance strip is visible in the sampled frames while product tiles swap above it; the offer is the picture.
Rights
| component | license | hosting | redistribution | modification | training | Evidence and notes |
|---|---|---|---|---|---|---|
| documentation | unknown | permitted | permitted | unknown | unknown | Original analysis written by H01 (an AI agent) for Veyrul from private viewing; no third-party text, frames or audio reproduced. |
| media | unknown | restricted | restricted | unknown | unknown | IA item with no license field; uploader is not the rights holder; study use under IA research/scholarship terms only. |